The fleet, drawn to one standard.

Eight South African Airways aircraft rendered in 3D for Sawubona, the airline's in-flight magazine, as part of an eleven-page network guide of route maps and airport gateways.

ClientSawubona, South African Airways' in-flight magazine

Our role3D illustration and information graphics

OutputFleet renders, route maps and airport gateways

PublishedSawubona, May 2013, pages 150 to 160

Fleet renders, refined for this showcase from the 2013 originals.

South African Airways Airbus A340 rendered in 3D in full SAA livery, refined for showcase from the 2013 original — Airbus A340, refined render

Eight aircraft, one line-up.

At the back of every in-flight magazine sits the section passengers return to most. For Sawubona's May 2013 issue it opened with the full South African Airways fleet: every aircraft type, from the Boeing 737 Freighter to the Airbus A340-600, built and rendered in 3D at the same angle and lighting, with the livery applied to each type.

On the printed page each aircraft is sized relative to the others and paired with its specifications, so a passenger can find the aircraft they are sitting in and read about it in seconds.

Our Fleet page from Sawubona May 2013 showing eight South African Airways aircraft illustrated in 3D with specifications — As printed, page 160

As published, May 2013.

Eleven pages in Sawubona, illustrated by the studio's founder. The same visual language carries five route maps and nine gateway airports, with South African Airways routes in red and partner airlines colour-coded. The work predates the studio's name; the refined renders above show the same aircraft brought up to today's standard.

South African Airways World Routes spread from Sawubona May 2013, a world map with the SAA network and partner airline routes — World routes, pages 150 and 151

Southern Africa Routes map and South African Gateways page with 3D illustrations of OR Tambo, Cape Town and King Shaka airports — Southern Africa routes and gateways, pages 152 and 153

Africa, Middle and Far East Routes spread from Sawubona May 2013 with colour-coded airline routes from Johannesburg — Africa, Middle and Far East routes, pages 154 and 155

West-bound Routes map and West-bound Gateways page with 3D terminal illustrations of Washington Dulles, New York JFK and Sao Paulo Guarulhos — West-bound routes and gateways, pages 156 and 157

European Routes map and European Gateways page with 3D terminal illustrations of Heathrow, Frankfurt and Munich — European routes and gateways, pages 158 and 159

A network guide passengers could navigate.

8aircraft rendered to one standard with full specifications

5route maps covering the world and regional networks

9gateway airports illustrated in 3D on three continents

11pages in one connected section of the magazine

One consistent reference for the airline's network, from identifying the aircraft to finding the way through the terminal on arrival: technical 3D illustration, cartography and an editorial system that holds across many pages.

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