One tour. One document. No roadside guesswork.
An information system for Legacy Ride4Hope that turns routes, logistics, schedules and partner detail into one rider-ready publication.
Operational clarity was the real design problem.
A multi-day charity cycling tour lives or dies on logistics. Riders need each day's route, distance and elevation, support details, registration information and accommodation without having to phone organisers from the roadside.
For the fifth Nelson Mandela Legacy Ride4Hope, riding four days from the Nelson Mandela Capture Site in Howick to Mthatha, the tour needed a single publication that could hold the full journey while still feeling worthy of the cause and its partners.
A route structure riders could trust.
Every day follows the same layout: date and sponsor, start and finish, distance and elevation, then a QR code that puts the route on the rider's phone. Logistics, riding groups, FAQs and a packing checklist complete the pack.
Daily routes
Start, destination and day sequence presented consistently.
Distance and elevation
The two numbers riders need before every stage.
QR-linked maps
Scannable routes that move information onto each rider's device.
Tour logistics
Registration, transport, dinners and support details in one system.
One system, every campaign moment.
The same visual language runs from save-the-date posts to the Mandela Day launch and the formal close-out report. Deep blue brings authority, orange adds movement and yellow highlights the details that cannot be missed, so a large partner ecosystem feels coordinated rather than crowded.
Questions answered before they were asked.
The pack brings sequence, route detail and support information into one place, so riders can focus on the ride and the cause. The same information logic now supports a wider family of route, campaign and partner materials across the Ride4Hope programme.