Film & Motion · 2024-2025

Video Production - Brand Films, Edits & Motion

ClientBrand & broadcast clients
CategoryFilm · Editing · Motion
OutputBrand films · promos · social cuts
LocationJohannesburg · on location

The brief

Moving image is the hardest format to keep on brand. A film carries the identity through edit pace, grade, type and sound - and one weak link makes the whole brand feel cheaper. Clients commission SBT20 when the film has to carry the same standard as everything else they put their name on.

The work spans brand films, product promos, event recaps and broadcast-ready edits - from first cut to final master.

The approach

Every edit is story-first: structure before style. Once the cut holds, we grade to the brand palette, build motion graphics from the identity system, and mix sound that matches the tone of voice.

Masters are delivered in every aspect ratio the campaign needs - 16:9 for broadcast and web, 1:1 and 9:16 for social - each reframed deliberately, not cropped automatically.

Promo edit - pace, grade and motion graphics to brand standard

Outcome

Story-firstedits, built to brand
Every formatbroadcast, web & social
Onebrand standard throughout

Video has grown from a supporting service into core studio work: the same strategy-first process that builds the brand now moves it - in edit suites, on broadcast schedules and across every social feed.

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